Build Lab
Build your idea
build it with AI — with guidance
You have an idea. AI tools like Cursor and Bolt can write code. But you still need someone who knows what good looks like. Build Lab gives you the structure, the feedback loop, and the safety net to go from idea to working prototype.
The gap
AI tools have made building accessible to everyone. But accessible doesn't mean easy. You can get ChatGPT to write code · but you can't get it to make architectural decisions, choose the right tools, or tell you when you're building the wrong thing. That's where most people get stuck.
What this is
Structured, not open-ended
This isn't mentorship where we chat about ideas. You'll follow a clear process: define, design, build, test. Each session has a goal and a deliverable.
Guided, not done-for-you
I won't build it for you · I'll show you how to build it yourself. You'll use AI tools (Cursor, Claude, v0, Bolt) with my direction on what to build and how to think about it.
Practical, not theoretical
You'll finish with something real · a working prototype, a deployed site, an automated workflow. Not a pitch deck.
How it works
Kickoff
Week 1
We scope your idea, pick the right tools, and set up your environment. You leave with a project plan and a working dev setup.
Build sprints
Weeks 2-5
You build. I review. Weekly calls to unblock, course-correct, and make sure you're not shipping footguns. Async support between calls.
Pre-launch review
Week 6
Security check, performance review, deployment setup. The things AI tools skip.
Launch
Week 6-8
We deploy. I make sure it's stable. You get a handoff doc covering everything — architecture, hosting, how to maintain it.
What people build
Client portal
A login-protected dashboard for your consulting clients
Internal tool
Replace 3 spreadsheets with one app your team actually uses
Landing page + waitlist
Validate your startup idea before writing a single line yourself
Automated workflow
A system that saves you 10+ hours per week on manual work
Content site with CMS
A blog, portfolio, or knowledge base you can edit yourself
Investor prototype
A working demo to show investors before hiring engineers
Investment
Build Lab
€750
6-8 week program. Weekly calls, async review, deployment support. Everything you need to go from idea to live product.
Build Lab + Hosting
€750 + €25/mo
Build Lab program plus ongoing hosting and maintenance. I keep it running so you can focus on your business.
Both include: tool recommendations and setup guidance, architecture direction, weekly progress reviews, and async feedback between sessions.
Best for
- +Non-technical founders with a clear idea
- +Indie hackers building their first product
- +Designers or marketers who want to build, not just spec
- +Anyone using Cursor, Bolt, or Lovable and feeling stuck
Not the right fit if
- –You need a developer to build it for you (see Website Builder)
- –You don't have 5-10 hours/week to commit
- –You want a mobile app (web only for now)
- –You need enterprise features (auth, payments, etc.) from day one
FAQ
Do I need to know how to code?
No. That's the point. AI tools write the code — I help you direct them and catch what they miss. Basic computer literacy is all you need.
What tools will I use?
Depends on your project. Typically Cursor or Bolt for coding, Vercel for deployment, and whatever database/CMS fits. I help you choose.
What can I realistically build in 6-8 weeks?
A working web application. Landing pages, dashboards, internal tools, simple SaaS — the kind of thing that used to take 6 months and a dev team.
What happens after the program?
You own everything. Code, hosting, domain. If you want ongoing support, we can set that up separately. Most people are self-sufficient by the end.
Is this a course?
No. It's 1:1 guidance for your specific project. No recordings, no cohorts, no generic curriculum. Just your idea, built properly.
Ready to build?
Tell me about your idea. If it's a good fit for Build Lab, we'll start within a week.
Apply to Build Lab30-minute intro call. No commitment.